Logo Design by Khaki Creative & Design

China Education Initiative is a nonprofit organization that organizes fellowships for students from top Universities in the U.S. and China to address educational inequality in low-income Chinese communities. CEI is an integrated marketing project that included visual identity, printed materials,signage and website for CEI’s recruiting and fundraising events in its inaugural campaign.

Wokai is a China-based nonprofit organization that aims to decrease poverty and income inequality through microfinance. Wokai, which means “I Start” in Chinese, offers its loan recipients a new chance at life. We followed suit by creating a visual identity and marketing package that embraced the theme of starting anew, planting the seeds from which better lives spring.

Norton Antivirus and Internet Security software have been mainstays in their respective Western markets, but needed to make a push to solidify their standing in Asia. Khaki aided this effort by designing retail signage, website layouts (Norton Ops Center) and more creative landing pages.

Tanghouse is a luxury Chinese antique dealer that seeks a visual identity change to sharpen its appeal to Western and overseas clients. We established an identity for them which integrated traditional Chinese elements with modern motifs to elicit the values of Style, Elegance, and Praise.

Brown University Club of China is an independent organization affiliated with the Ivy League University. It upholds Brown’s name and values across China and provides a strong network for alumni, students, faculty and staff interested in China. Starting with the logo, we planned and executed design and functionality for a website that allows members to communicate in and out of the Middle Kingdom.

Hua-Dan is a China-based nonprofit organization that empowers migrant workers through participation in and leadership of inspirational arts-based projects. Having already established a logo identity, Hua-Dan approached us with goals to broaden its reach, and we responded with a myriad of printed materials and the Hua-Dan website.

China Prep is a U.S.-based company that facilitates cultural understanding between the U.S. and China via its tailored trips to China. Khaki was there from the inception, creating an integrated identity package that captures the spirit and connection of China Prep.

自卡其创意创建以来，我们为大量的客户设计了企业公司或产品的标识。 以下，我们例举部分已应用的标识设计。

美丽中国是一个非盈利性组织，他们为中国与美国的一流大学优秀学生提供奖学金去社会实践，以解决中国低收入家庭教育不平等等问题。美丽中国是一个完整的品牌设计项目，包括了标识设计、印刷品设计、包装设计、网站设计以及对教师的招募活动和为筹款活动所设计的广告等等。

“我开”是一家基于中国的非盈利性组织，旨在减少贫困和缩短收入差距，提供机会给一个贷款者，用以改善他们的生活。我们用劳动和种子的概念设计“我开”的标识和营销包装，寓意新的开始－－春天的种子将为人们带来更美好的生活。

诺顿杀毒及安全软件已经成为欧美软件市场的领军者，在这个基础上，他们需要开发、推动及巩固持续亚洲的市场。卡其创意承接了包括零售标志设计，诺顿操作中心的网站版式设计及品牌着陆创意等等。

逸唐是一个销售及定制高档中式家具的品牌。在着力开发海外市场和强化公司名牌形象的需求下，我们综合了传统中国元素与现代风格设计了一套视觉识别系统和品牌形象规划，使逸唐的新形象完美地体现了“风尚，优雅，赞颂”的市场特征。

布朗大学中国俱乐部是附属于常青藤大学下的一个独立组织。他们坚持以布朗的名义与价值观为广大的校友，学生，教师及在全国各地有兴趣的人们提供强大无比的网络服务。我们以布朗的标志为起点，规划和实施设计一个能方便会员们无幛碍交流的网站。

花旦是一家建立发展于中国的非盈利性组织。致力于通过表演和激发灵感的方式，提升打工者的能力和信心。 我们在花旦原有的标识系统上展开更有针对性，且更广泛的品牌推广，包括印刷品设计和网站设计等。

China Prep是一家促进中美文化交流的公司。卡其创意由零开始，为China Prep建立了一套完整的企业形象及包装设计，我们利用美国鹰和中国燕子的基础形象设计了一条纽带，也正是这条纽带精准地反映了该品牌的理念，把两国人民的心连接在一起。